If you’re only measuring weather data to assess crop performance,
you might be missing essential performance indicators in your variety trials. Understanding the full picture of the environment makes it easier to advance the right varieties—and avoid wasting resources on bad selections.
Measurement Insights
9-minute read
Water potential is underutilized by plant researchers in abiotic stress studies even though it is the only way to assess true drought conditions when determining drought tolerance in plants. Learn what water potential is and how it can improve the quality of your plant study.
READ MEASUREMENT INSIGHT
Measurement Insights
4-minute read
Accurate, inexpensive soil moisture sensors make soil VWC a justifiably popular measurement, but is it the right measurement for your application?
READ MEASUREMENT INSIGHT
To assess plant stress tolerance accurately, you'll need to characterize ALL environmental stressors.
And that takes time—which you definitely don’t have enough of. That’s why we make easy-to-use, research-grade measurement solutions for more accurate measurements in less time.
Spend more time on what matters.
ZENTRA is a complete, turnkey system of environmental sensors, loggers, and software that are easily deployed and put near-real-time data at your fingertips—so you can make the right decisions—without all the hassle.
We want you to be wicked good at what you do.
Discover an entire library of articles that teach the science behind the measurements, so you can sharpen your expertise.
Measurement Insights
13-minute read
Most people look at soil moisture only in terms of one variable—water content. But two types of variables are required to describe the state of water in the soil.
READ MEASUREMENT INSIGHT
Measurement Insights
2-minute read
A comprehensive look at the science behind water potential measurement.
READ MEASUREMENT INSIGHT
Expertise Library
18-minute read
An in-depth look at seven basic steps you'll want to think about as you set up your weather station to obtain the highest quality weather data.
READ MEASUREMENT INSIGHT
“Of all of the soil sensors we tested, the Teros 12 not only provided the most accurate readings, but now in production they have also survived our vigorous process. Outstanding product.”
– Ruben Rascon, Bayer Crop Science
Master plant breeding.
Get an overview of our latest products and enter the world of research made easy.
Improve Your Plant Study: 3 Types of Environmental Data You May Be Missing
You may be missing key insights about the true environment of your plant study. Application expert Holly Lane teaches how to better understand the environment your plants are growing in and the stresses they’re exposed to.
WATCH NOW
We're scientists. The quest for knowledge is in our blood.
We've spent decades learning the best way to measure pretty much everything, so you can access a wealth of information.
Education Guides
17-minute read
Irrigation management simplified. Perfect water and nutrient management without losing time and money to issues caused by over irrigation.
READ
Education Guides
75-minute read
Everything you need to know about measuring soil moisture—all in one place.
READ
Education Guides
89-minute read
Get an in-depth look at the scientific theory, measurement methods, and application of NDVI and PRI.
READ
Case studies, webinars, and articles you’ll love
Receive the latest content on a regular basis.